
Shop Smarter, Choose with Purpose
Discover products aligned with your health, values, and personal ethics.
With full control and privacy.

How it Works
1. Search & Scan
Look up a product or scan its barcode.
2. Get Your RightScore™
See instantly how well it matches your health and values.
3. Shop & Earn Rewards
Make better choices, save money, and earn perks.
What RightShoppers Get (Free of Charge)

01
RightScore™
Instantly see how well any product matches your health, values, and ethics.
A product's RightScore is all about you. Your health data, your values, and your consumer preferences, to get you searching smarter.
02
RightPicks™
Get smarter alternatives, available locally and within your budget.
With every search you do, we help you navigate to other options - better options - within your geography, category and price point.


03
RightInsight™
Understand the “why.”
Transparent data, verified reviews, and sourcing info.
Unearth the data-derived truth to understand your RightScore, from the credibility of the sources to the role of crowd sentiment.
04
RightRewards™
Earn perks and offers every time you shop or share.
When you make purchases or share experiences, you earn next level membership unlocking amazing perks from our suppliers.

Your Data. Always Yours.
We take a hard stance on privacy.
• Secure, anonymous profiles, no personal data shared
• End-to-end encryption protects your info
• You stay in control of your digital identityThe personal data you share can never be tied back to you.You sign in with a secure aliases and we never store your private data, eliminating breach risk entirely.

Products you can RightScore
We are featuring a growing list of product categories and retailers. Join our Waitlist to be the first to know when a new category launches.

Beauty & Cosmetics
Ingredient clarity you can count on.
Unearth all the true ingredients in your makeup bag, natural and not.

Hair & Body Care
Cleaner blends, transparent sourcing.
Discover the truth inside your serums, shampoo, conditioners and more.

Self-Care & Hygiene
From massage oils to candles and aromatherapy, we protect your self-care.

Household & Cleaning
Find the cleanest and most natural ways to clean within your values and budget. Safe, effective, and values-aligned.